Mark · ready
Idle
A team of AI specialists handles your marketing, customer calls, and social media. You get back to running your business.
The Opportunity
Most business owners didn't start their business to manage a marketing team. They started it because they're great at what they do. Building, designing, installing, serving.
The problem is that the modern business demands constant marketing, constant follow-up, constant social presence. The hours add up. The energy adds up. The years pass.
Imagine a year from now. The marketing runs. The follow-ups happen. The reviews get answered. And the time you used to spend on those things, that time is yours again.
To do the work you love. To grow the parts of your business that actually need you. To coach your kid's team on Saturday because you're not sitting in your truck answering messages.
That's the real product.
Now hear it.
A Second Conversation
Now imagine that voice answering your phones at 7:43 PM on a Saturday. Texting back the customer who messaged at midnight. Returning calls before your competitor's voicemail finishes.
This is the AI Workforce in one voice. Yours runs across every channel.
The AI Workforce
Configured to your business.
Your AI workforce is built from a roster of specialist agents that operate across voice, messaging, social, email, content, and analytics. We configure the team, the channels, the cadence, and the personalities to fit how your business actually runs.
Inbound calls answered on the second ring. Inquiries qualified across voice, text, chat, and form. Appointments booked, details captured, the right information sent to you in real time.
Prospects followed up across email, text, and voice until they're ready. Tone and timing adapted to the channel and the contact. Hand-offs to you the moment a real conversation is needed.
A specialist for each platform you're on. Instagram, Facebook, Google, LinkedIn, TikTok. Posts written, comments responded to, your voice maintained across all of them.
Every review on every platform monitored. Hard ones answered professionally, good ones answered warmly, and you get pinged when something needs your eyes.
Leads delivered the moment they come in. Daily metrics summarized to you automatically. You see what's happening as it happens, not at the end of a quarter.
Direct access to Michael every week. The metrics, the wins, the things to refine, and the next moves. Your AI workforce evolves through a real partnership, not through a ticket queue.
This is illustrative, not a fixed package. We configure each AI workforce around what your business actually needs — voice, messaging, social, content, analytics, operational support, and whatever else moves the needle. The shape of your workforce is determined by your business, not by a menu.
Founder
Michael McLaughlin, founder. Built a sales org from $250K/month to $10M/month at SolarCity. Shifted into entrepreneurship and real estate. Now all-in on Clawmark.
You stay in the driver's seat. We do the work, the agents do the work, and you see every signal that matters in one place. If we're not the right fit, we say so — and we mean it. Risk-free onboarding. Leave anytime.
Questions
Our service typically runs $2,000 to $10,000 per month, based on scope and the size of your business. There is no setup cost. You don't pay anything until your workforce is built and running. Most service businesses we work with land in the $3,000 to $6,000 range, which replaces what they were spending on a marketing coordinator, after-hours answering service, and social media management combined.
Yes, and the easiest way to find out is to talk to one. Tap to start a conversation with Mark at the top of this page. He's a real Clawmark voice agent. The technology is past the point where customers can tell. What matters more is whether your voice agent is trained on your business specifically, which is exactly what we set up during your build phase.
Most AI agencies sell you a build, charge upfront, and walk away. We don't charge for the build. We run your AI workforce as a managed service, optimize it weekly with you directly, and you pay only the monthly retainer. Think of it less like hiring an agency and more like hiring an independent contractor who handles a specific function. You can stop the relationship anytime.
You can, anytime. We earn the relationship every month. No long-term lock-in, no exit penalties. If you ever want to acquire your full instance and run it yourself, we offer a buyout option, which we'll discuss in the consultation if it's of interest.
You do. Your customer data is yours, full stop. We own the technology that runs your workforce, you own the data it works with. Either party can end the relationship at any time, and your data goes with you.
You can. There are dozens of AI tools on the market. The reason most owner-operators don't is the same reason they don't host their own email server, manage their own payroll software, or run their own ad campaigns: they're great at their craft, not at integrating and tuning AI systems. We handle the integration, the training, the optimization, the platform changes. You get the result.
Yes, deliberately. We onboard two to three new clients per month and stay focused on partners we can serve exceptionally. For the right business, that means more attention than a larger firm would give you, more customization, and direct access to the people building your workforce. If you'd rather work with a 200-person agency, we're not the right fit and we'll tell you that on the consultation.
Heavy at the start. The first two to four weeks involve discovery and onboarding conversations because we want to get your workforce right. After that, about 30 minutes a week for the optimization review with Michael, plus whatever time you choose to spend reviewing daily reports and incoming leads.
Owner-operated service businesses across a range of sectors. Trades and home services (roofing, HVAC, solar, plumbing, electrical, remodeling). Medical, dental, and veterinary practices. Law firms, accounting firms, and financial advisors. Real estate professionals. Other practice owners and service businesses where the owner is also the bottleneck. We're selective about who we take on, but the sectors themselves are broad. If you're outside our typical fit, we'll tell you on the consultation, no charge, no pressure.
Often, yes. We have a built-in CRM that comes with the workforce, and most clients find it covers what they need. If you have an existing CRM you want to keep (ServiceTitan, Jobber, HouseCallPro, etc.), we can usually integrate at additional setup cost. We'll discuss specifics on the consultation.
Imagine your week, six months from now. The phone gets answered. The leads get followed up. The social posts go out. The reviews get handled. And you get to spend Saturday at your daughter's birthday party. Actually present.
That's the offer. Talk to Mark now to see if we're a fit.
Mark is a Clawmark voice agent. He'll answer questions, walk you through how we work, or get you scheduled with the team. Prefer a phone call? Name and number — we'll ring you back in seconds.